Pokemon Go
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Markets behave in a completely irrational matter because there are enough irrational investors out there. Today we got a glimpse of this irrationality courtesy of a company that should be commended for its honesty. If investors rewarded honesty, Nintendo’s shares wouldn’t have plummeted by 27% since their July 19th peak, when investors caught Pokémon Go fever and lost their bearings. Had they known that Nintendo only has a 13% stake in Pokémon Go, maybe they would have been more cautious when they invested. Nevertheless, enough investors out there didn’t even bother to check the facts.

Not a lot of them bothered to check the facts, or even to take the success of the game in proportion. Even if Nintendo did own 100% of the Pokémon Go endeavor, there is a limit to how much this could add to the company’s bottom line. However, given that Nintendo chose honesty in order to bring its valuation down to more realistic proportions, it came out with a statement to investors on Friday, clarifying the information that so many investors had missed out on.

Nintendo does have new and exciting products to offer to consumers, and it has a lot of room for growth. It will be launching its miniature NES – the classic 8 bit Nintendo console on which some of our readers will remember spending hours trying to rescue the princess on Mario Bros – in November, with 30 of its classic games. The price of the console will be around $60 USD, and there will be a lot of buyers. In fact, there will probably be enough buyers to bring the company’s stock higher, albeit much more moderately, reflecting reality and not investor fantasies.

Pokémon Go will also contribute further to Nintendo’s bottom line, just not as much as many investors expected when they had the wrong idea about the company’s involvement in this project. In any case, Nintendo is still a solid stock with good market opportunities. Just like its executives conveyed this past Friday, investors must be aware that despite the potential for growth, in reality you just can’t catch em all.

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